James Leslie Younghusband developed Kissproof in Chicago, Illinois. The Kissproof brand invested in a marketing campaign using the "Kissproof Girl." The brand embraced kissing as a test of the true permanent quality of the products. Kissproof sold…
Northam Warren sold Cutex originally as a cuticle treatment in New York, New York. Its great success led to sales of full manicure sets. Cutex became a global brand. Due to trends in matching nail polish and lipstick, Cutex expanded into lipstick…
Dorothy Gray worked for Elizabeth Arden in New York, New York as a treatment girl. Through her expertise, she developed her own skin care and makeup brand. Dorothy Gray had salons where she used her products in beauty treatments. She was successful…
Richard Hudnut began his business producing perfumes and travel boxes. Hudnut purchased stores and began producing compacts, lipsticks, creams and more. Du Barry, Marvelous and Gemey lines were released within the Richard Hudnut brand. Production…
Edna Wallace Hopper established her cosmetics company through her reputation of youthfulness and her acting career in Waukesha, Wisconsin. She developed creams promising the youthful beauty she possessed. Edna Wallace Hopper continued to be a figure…
Frances Denney started as the Victoria Toilet Company in Philadelphia, Pennsylvania. The brand invested in tinctures and treatments. Then it expanded into makeup. Frances Denney operated in the family until it was sold.
Marie Germaine Moratille established Germaine Monteil in Paris, France. At a fashion show in New York City Germaine Monteil premiered its line of cosmetics. Despite launching its makeup line during the Great Depression, Germaine became a luxuary…
Hazel Bishop studied Chemistry and worked as a physician's assistant before creating a cosmetics line. Bishop is famously known for her lipstick advertising with one of the most expensive campaigns of its time. Later Bishop became part of costly…
One of the oldest cosmetic brands, Houbigant was founded in 18 century Paris, France by Jean-François Houbigant. In its over 200 years of business Houbigant expanded internationally and developed two lines: Chantilly and Quelque Fleurs. Houbigant…